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Question:
Marketing Research plays a crucial role in any company. However, Marketing research is a time consuming and expensive process and therefore, requires careful planning.
(a) Define Marketing Research and discuss the role of Marketing Research in marketing decision making.(b) Explain the various methods of collecting primary data.(c) Distinguish between Quantitative and Qualitative Research data. (d) Why is it important to obtain secondary data before primary data?
Explain the term Business-to-Business Advertisement with examples. Business-to-Business Advertisement: • Promote plant & machinery, raw materials, spares etc. • Technic
Question: Dire Dawa Food Complex Share Company is producing and marketing different food complexes to local as well as international markets. It is famous and well known whose
Question 1: "Successful Marketing depends largely on a company's ability to manage its marketing programmes within its environment". (a) What is your understanding by "
Requirements of a good marketing information system: 1. Through there will be a several information component and activity component of a marketing information system yet
all triangles have right angles. is that right?
Explain about the age and stage in life cycle. Age and Stage in Life Cycle: The need for various product changes along with passing of age. Life for all children and babi
Question: a) Describe the differences between traditional marketing communication strategies and service business communication strategies. b) Show the key planning conside
role of stakeholders in marketing planing
The cost data of Rooney plc is as follows: - Variable cost : Rs 1,800. Selling Price : Rs 3,500. Fixed Selling and Distribution cost : Rs 1,700,000 per annum
What is Commercialization or Crash Introduction Strategy Development? Commercialization or Crash Introduction: A crash introduction is about full scale commercialization
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