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Describe about the Sales promotion tool
Advertising and sales promotion are tools which allow for a high level of control by the sponsor while public relations, and publicity in particular, is weak in this aspect as voluntary services of a third party are normally required for the message to be transmitted.
Developing a promotion mix is contingent on many factors, including the type of product and the product''s attributes. Which of the four promotional methods-advertising, personal s
Explain Henry Assael Model of buying decision behaviour along with the diagram
Product Planning : To perform the responsibilities the marketing managers follow a marketing process and the product managers come up having a marketing plan for indi
Store layout The word store layout refers to: How store fixtures and display gondolas are positioned within the store The size of the store fixtures and display gondolas
process of disigning distribution channel
Marketing department organization: The company must build a marketing department that can carry out marketing strategies and plans. If the company is very small, one person
(3x^2 y)^3 over 9x^2 .....I got 27x^6 y^3 over 9x^2 is there anymore simplifying to be done
considering the concept of product life cycle, where would you put video games in their life cycle
Market specialization: Here the firm concentrates on serving many needs of a particular customer group. An example would be a firm that sells an assortment to produce only t
Positioning strategies: 1. Attribute positioning: a company positions itself on an attribute, such as the size or the number of years in existence. Disneyland can adver
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