Concept of the marketing, Marketing Management

Concept of the marketing:

Generally, marketing is understood to mean the sale and purchase of goods and services but it is narrow thinking to understand it so. The term marketing is very wide. It does not mean only the sale and the purchase to goods and services. It means entire process of satisfying the needs of consumers. It starts with discovery of needs and wants of the consumer, and it continuous and it continues, till these needs and wants are satisfied. The understanding the meaning must be understood. For the convenience the concepts of marketing may be divided into two parts: first old concept of marketing or product oriented and second new concept of marketing of consumer oriented concept.  

Posted Date: 9/19/2012 2:56:45 AM | Location : United States







Related Discussions:- Concept of the marketing, Assignment Help, Ask Question on Concept of the marketing, Get Answer, Expert's Help, Concept of the marketing Discussions

Write discussion on Concept of the marketing
Your posts are moderated
Related Questions


Q. Effect on Prices in advertising? Effect on Prices:- The supporter of advertising quarrel that advertising helps to reduce prices Advertising results in decrease of per uni

What is salesmanship in functions facilitating exchange? Salesmanship: Personal selling is a significant method of selling goods. This is widely used into retail marketing

Question 1: Describe the evolution of malls and specialty stores Detail explanation on ‘Evolution of Malls'. Detail explanation on ‘Speciality Stores and Malls'

10 Commandments for Media Consumers is a checklist that gives media consumers the knowledge needed to properly assess mass media communications.   The Ten Commandments for Me

with reference to the purchase of a new television set explain the buying decision process which a typical consumer goes through demonstrate how company can formulate their marketi

what would you suggest to avoid delays in despatch of products

Discuss about the product line simplification. In certain circumstances, a company may accept the strategy of slimming or contracting the product mix this may do so by abandoni

How do I know if the hyperbolas are vertical or horizontal?