Communication strategy, Project Management

Communication Strategy:

Communication strategy, beginners as a concept in the 1980s by communication expert Mary Munter, provides as the basis for all management communication.  It is combination of five components: (1) audience planning; (2) communicator plans; (3) message planning; (4) channel choice planning; and (5) culture planning. In developing a communicator planning you would set objectives,         select a communication  style, and find to build credibility. When thinking about audience planning you would find out who is in your audience and then examine how best to direct a message to them based on their level of intelligence and their probable biases. Message planning involves organizing the structure of your message; this includes deciding if the message will be straight or non straight. Channel choice is a consideration of the how your communication will be physically conveyed to the audience (e-mail, voicemail, telephone call). Culture plan recognizes that business operates in multicultural settings, and for your message to be most efficiency, it needs to be sensitive and flexible to cultural variation.

 

 

Posted Date: 10/15/2012 8:21:40 AM | Location : United States







Related Discussions:- Communication strategy, Assignment Help, Ask Question on Communication strategy, Get Answer, Expert's Help, Communication strategy Discussions

Write discussion on Communication strategy
Your posts are moderated
Related Questions
What do you mean by Gates and Milestones? Gates and milestones: Milestones are a completion of main interim objectives for a project for example the key stages of a pro

Question 1 For an event manager, organizing an AGM would be a relatively 'dry' affair as the elements of entertainment, decoration and catering are missing in this event (some

QUESTION (a) The project lifecycle refers to a logical sequence of activities to accomplish the project's goals and objectives. Regardless of the scope or complexity any projec

What do you mean by Line Balancing in management? Line Balancing: It means balancing the line among the product lines or assembly lines. This aims at grouping assists an

Are the principal advantages and disadvantages of the sequential approach to system development offered through the waterfall and ‘V’ lifecycle models? The waterfall approach a

What would be the result of management project to prevent the development of false expectations? Into the initiation phase, the project management partners enter a temporary co

Functions of Purchasing Department

G raphs The purpose of graphs is to organise, summarise and display data. The different types of graphs are line graphs, bar graphs, and circle graphs. The steps involved in p

At what point into the project lifecycle must the business case be prepared? The short respond to this is ‘before any exact work has been completed and before main resources ar

Problem 1: Describe the importance of Employee Relations Management in an organisation. Describe employee relations management Importance of employee relations managem