Communication strategy, Project Management

Communication Strategy:

Communication strategy, beginners as a concept in the 1980s by communication expert Mary Munter, provides as the basis for all management communication.  It is combination of five components: (1) audience planning; (2) communicator plans; (3) message planning; (4) channel choice planning; and (5) culture planning. In developing a communicator planning you would set objectives,         select a communication  style, and find to build credibility. When thinking about audience planning you would find out who is in your audience and then examine how best to direct a message to them based on their level of intelligence and their probable biases. Message planning involves organizing the structure of your message; this includes deciding if the message will be straight or non straight. Channel choice is a consideration of the how your communication will be physically conveyed to the audience (e-mail, voicemail, telephone call). Culture plan recognizes that business operates in multicultural settings, and for your message to be most efficiency, it needs to be sensitive and flexible to cultural variation.



Posted Date: 10/15/2012 8:21:40 AM | Location : United States

Related Discussions:- Communication strategy, Assignment Help, Ask Question on Communication strategy, Get Answer, Expert's Help, Communication strategy Discussions

Write discussion on Communication strategy
Your posts are moderated
Related Questions
Disadvantages of Product Layout - Demerits of Breakdown The production line is vulnerable to interruption and shutdowns. A breakdown of a machine will render the entire line i

Define the role of work breakdown structure in project management software. Work breakdown structure in project management software: Project software can assist with coordin

Disadvantages of Product Layout - Heavy capital Expenditure This layout requires heavy capital investment in machines and equipment and for providing specialized facilities to

Question 1) Describe any ten overall functions of the purchasing department Question 2) Describe any five principles of plant layout Question 3) Describe the any

Quality is customer defined: Quality of service or service excellence is a desire to maintain or strengthen the commitment to the library's philosophy of service to users. Qua

a) Draw a work breakdown structure (WBS) diagram for the project, to show all the planned tasks. This WBS should contain at least two levels. b) Explain the main differences bet

Explain how a manufacturer's promotional activity might vary depending upon the sort of distribution channel that operates. Distribution includes getting the right products to

Limitations of Group Technology or Cellular Manufacturing Group Technology is a great concept. But all good concepts do have their own limitations and need proper care in their

Question: (a) A team is any group of persons organised to work together or interdependently in order to cooperatively meet the needs of their customers by accomplishing a pu

Problem: (a) Give the definition of a team and elaborate on the purpose of having teams in the organisation. (b) Describe the different processes that take place in a team a