Analyzing market product or services, Microeconomics

Rationale of Group Project

Group project allows you to pursue authentic learning with your peers, and to apply theories taught in class and textbooks to real world situations. Team work and collaborative learning are also encouraged as a result.

Choosing a Market for Analysis

  1. You are to choose a market for your group project analysis, using relevant analytical tools (not necessarily all of them) presented in Lectures 1 to 5.
  2. You may freely decide on any product or any service, general or specific, local or international, for your investigation.
  3. Some examples of market you may choose include iPad2, Internet service, textbook, cigarette, taxi service, fast food, movie, housing, passion fruit, cheese cake, Polo shirt, beauty salon service, etc.

Choosing Articles as References for Analysis

  1. Search through newspapers, journals, magazines or internet for FOUR articles (for group of 4 members) or FIVE articles (for group of 5 members) based on the market you have selected for your group project and are relevant to the concepts discussed in Lecture 1 to Lecture 5. Quote the source of the article in your report or if the article is obtained from the web, quote the web address.
  2. Each article should deal with a different aspect of the market your group is working on (for example, demand, supply, market equilibrium, elasticity, utility etc).

Analyzing your Market

  1. You have to examine the determinants of the demand and supply of your product or service.
  2. Analyze the impact (if any) of the events or phenomena reported in the articles on the equilibrium price and equilibrium quantity of the market, or shortage or surplus of the product or service.
  3. You are required to use the lecture notes and textbook to help you better illustrate your analysis. If you extract exact phrases or sentences, please put them in quotation marks in your report.
  4. You may draw on the analytical tools and concepts from Lectures 1 to 5 to aid your analysis if they are relevant. Draw diagrams to support your analysis if needed.

Writing your Report

  1. Use Times New Roman Font Size 12pt.
  2. Number your pages.
  3. Use single line spacing.
  4. Save as Word document.
  5. Your report should have a word count ranging from 1000 to 1500. Each Analysis (Part 7(a) - 7(e) in the template below) should have at least 200 words. 2
Posted Date: 3/6/2013 4:14:39 AM | Location : United States

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