Advertising agencies, Management Theories

Advertising Agencies: Advertising agencies have proved to be very useful sources o f marketing research. Recently a large number of agencies have come onto the findings of the advertising researches for their clients. Advertising agencies sometimes publish reviews resumes and tests of marketing researches. The consumers behaviour consumption pattern and demographic features are generally revealed by these agencies.

Other sources: There are several other sources of marketing researches individual conduct their own researches which may be purchased by other institutions. Marketing association management associations and individual business houses have been conducting marketing researches for other researches. There are a large number of research organization in foreign countries which are selling their research findings to organizations requiring to known the outcome of their researches.

Posted Date: 2/12/2013 12:21:28 AM | Location : United States







Related Discussions:- Advertising agencies, Assignment Help, Ask Question on Advertising agencies, Get Answer, Expert's Help, Advertising agencies Discussions

Write discussion on Advertising agencies
Your posts are moderated
Related Questions
Contribution Margin: A common  of a firm's profitability and performance, this is a calculation of how much a firm's revenues exceed its variable costs of production, and ther

Laboratory Versus Field Experiments: Marketing experiments can be conducted in a laboratory or in the field. In laboratory experiments test subjects. Usually consumers are broug

GENERAL PRINCIPLES OF MANAGEMENT  Thinkers, experts and writers on scientific  management have evolved useful principles to have practical guidance for management operations.

Capital Str ucture: The common stock, long-term debt, preferred stock, and retained earnings an organization maintains to finance its assets. Thus, it can be considere

what is customer marketing & explain in brief with suitable diagram


Critically analyze Mr. Vincent’s reasoning

HOW AN ORGANISATION SHOULD UNDERTAKE STRATEGY IMPLEMENTATION


What market segment will the company be targeting?why?