Reference no: EM132572109 , Length: 1500 Words
You will select an organization in operations management that is currently facing competition from other service industries in the same area (e.g.., Verizon vs. Sprint, Apple vs. Dell, Longhorn Steakhouse vs. Outback Steakhouse, Chrysler vs. Chevrolet, etc.). After laying the foundation for understanding the selected organization by analyzing data from both quantitative and qualitative sources, you will then apply continuous improvement techniques for identifying potential solutions by developing a SWOT analysis on the selected organization, ultimately contributing to its long-term planning and sustainability.
You will then develop potential solution(s) for addressing the identified weaknesses or threats (outlined in the SWOT) that would add value to the organization with minimal risk. This will also be accompanied by a project planning outline that will highlight how and when the proposed solution will be introduced, which should adhere to common industry-driven project management principles. Finally, you will reflect on your journey through the Operational Management program and how you plan to position yourself professionally through a third component in the form of a personal and professional reflection.
Capstone Component One: SWOT Analysis
For the first of three capstone components, you will develop a comprehensive, professional SWOT analysis that will help form long-term planning and sustainability strategies, outlined in a project management plan (PMP).
First, you will want to lay the foundation for conducting your SWOT analysis by comprehensively describing the selected organization and discussing the issues or problems that the organization is facing. Overall, it is important to include information that is pertinent for comprehending the organization and its problems. It is up to you to establish a robust context for understanding and responding to the organization’s need(s).
Part of establishing a solid framework for analyzing the organization is incorporating information that supports why the problem(s) exists and how it is valid. For instance, based on your chosen organization, you should include both a quantitative analysis and qualitative analysis that speak to the organization’s need and identified problem. After conducting a SWOT analysis, you will bring your analysis together by synthesizing the results and identifying potential solutions.
The following sections should be included:
I. Strengths: Identify the strengths of the organization.
II. Weaknesses: Identify the weaknesses of the organization.
III. Opportunities: Identify potential opportunities that the organization should explore in order to expand.
IV. Threats: Identify external factors that could potentially negatively affect the organization.
V. Improvements: Develop potential solution(s) addressing the identified weaknesses and threats that are listed in the SWOT that would add value to the organization with minimal risk.