Reference no: EM13703099

The New Frontier: Data Analytics

In this highly competitive business environment, businesses are constantly seeking ways to gain traction and understand what is on the minds of current customers and potential customers in order to increase business efficiency. Many companies have turned to business intelligence (BI) and data analytics.

Use the Internet to research articles on data analytics. Select one (1) industry or one (1) company that is currently using data analytics. Use the industry / company you have selected as the basis for your written paper.

o Write a four to six (4-6) page paper in which you:

- Define data analytics in general and provide a brief overview of the evolution of utilizing data analytics in business.

- Analyze the main advantages and disadvantages of using data analytics within the industry or company that you have chosen.

- Determine the fundamental obstacles or challenges that business management in general must overcome in order to implement data analytics. Next, suggest a strategy that business management could use to overcome the obstacles or challenges in question. Provide a rationale for your response.

- Analyze the overall manner in which data analytics transformed the industry or company you selected with regard to customer responsiveness and satisfaction.

- Speculate on the trend of using data analytics for the chosen industry or company in the next ten (10) years. Next, determine at least one (1) additional type of data that one could collect by using data analytics. Provide a rationale for your response.

- Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources. 

Harnessing Information Management, the Data, and Infrastructure

In The New Frontier: Data Analytics (Above) you investigated data analytics and the utilization of data analytics in business. In this assignment, use the company or industry that you selected in Assignment 1. Use the Internet or Strayer Library to explore the relationship between information management and data storage techniques..

o Write a four to six (4-6) page paper in which you:

- Ascertain the importance of information management for the company or industry that you have chosen.

- Analyze the fundamental impact of IT architecture or enterprise architecture on information management for your chosen company or industry. Determine if IT architecture impacts the effectiveness or efficiency of information management and vice versa.

- Suggest at least two (2) data storage methods regarding database, data warehouse, and / or date mart for your chosen company or industry. Provide a rationale for your response.

- Determine the optimal data storage method between the methods that you suggested in Question 3. Provide a rationale for your response.

- Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.

Cyber Security in Business Organizations

Protecting organizational assets and information within the company has become a top priority for many organizational leaders.

o Write a four to six (4-6) page paper in which you:
- Determine the fundamental challenges that organizations face in general in regard to protecting organizational assets and information.
- Specify the red flag(s) that Target overlooked or ignored before the retail attack and give your opinion as to why Target overlooked or ignored the red flag(s).
- Determine the main actions that Target took after the breach occurred and evaluate the efficiency of such actions.
- Conclude the main reasons why the attack on Target occurred. Give your opinion as to whether or not the attack was mainly due to the poor infrastructure or the inability of management to act accordingly. Justify your response.
- Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.

Wireless and Mobile Technologies

In this very competitive climate, many companies are seeking ways to connect with customers in ways that add value. Mobile and wireless computing have become key focal points to attract and retain customers.

Use Internet to search articles on wireless and mobile technologies as well as the application in business. Select one (1) company other than Delta which uses mobile and wireless technology.

o Write a four to six (4-6) page paper in which you:

• Define wireless technologies and mobile technologies. Next, determine at least three (3) ways which companies or organizations utilize such technologies to improve business efficiency.

• Determine the wireless technologies and mobile technologies that Delta has implemented. Next, evaluate the level of efficiency of the technology implementation. Provide a rationale for your response.

• Specify the overall manner in which the company that you selected from your research implements organizational systems, wireless technologies, and mobile technologies. Next, evaluate the level of efficiency of such implementation within the selected company. Provide rationale for your response.

• Give your opinion as to which company (i.e., Delta or the selected company from your research) is using the mobile and wireless technologies more strategically. Justify your response.

• Determine the operational and enterprise systems that support wireless and mobile technologies for each company. Provide a rationale for your response.

• Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.

Information Technology Strategic Plan

Imagine that a company has recently hired you as a senior business consultant. The company is seeking to gain better traction with regard to customer satisfaction and loyalty. The company hired you because of your expertise with mobile apps, social media, and cloud technology. The management of the company feels that yearly revenues could top $20 million per year with the infusion of current technology. Currently the company has revenue of $5 million per year.

Note: You may create and / or make all necessary assumptions needed for the completion of this assignment.

o Write an eight to ten (8-10) page paper in which you:

- Write an introductory statement of the company including but not limited to the type of the company, the location, the industry in which it competes, and the organizational vision and mission that encompasses the nature of the company.

- Specify the current situation of the company with regard to its technology and security aspects.

- Determine at least five (5) information technology personnel / roles that would be in place in order to start the business venture of gaining better traction of customer satisfaction and loyalty. Justify your response.

- Conduct a strengths, weaknesses, opportunities, and threats (SWOT) analysis for the business venture in question for the company. Justify your response.

- Develop at least five (5) major goals for the information technology strategic plan. Justify your response.

- Speculate on three (3) positive organizational impacts of implementing the strategic plan. Justify your response.

- Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.