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For the last twenty years, your firm has been producing a simple health drink called NutriA. It is aimed at health-conscious adults aged between twenty-one and forty-four years. NutriA is in the mature stage of the category's life cycle; as a result, industry sales are flat. Your marketing manager decides that it is time to expand the depth of the product line and increase market share. He wants you to come up with a new health drink aimed at a younger market, the fifteen- to twenty-one-year-olds.
Describe the new product. Would you keep that same brand name or use a new one? Why? Would it be similar to or different from the existing drink? Why? If it would be different, explain how.
How future trends of the labor market may influence the needs of the population - Potential strengths of the chosen population
Develop the company's branding, pricing, and distribution strategy. Classify the company's major competitors as inter- or intra-competitors. Categorize the competitors' major strengths and weaknesses
Explain Managing an e-business avoiding failure and Company leaders are still a bit concerned about the possibility of becoming an e-commerce failure
Marketing research for wishbone, the world's smallest smart thermometer
You work for an automobile manufacturer that offers a complete line of vehicles, from full-size pickups and luxury sport-utility vehicles (SUVs) to economy cars and hybrids. Identify an automobile type from the line of vehicles
Write a 700- to 1,050-word paper that identifies each link in the supply chain and the purpose and value in each. advertises to drive consumers into the store
read the case study titled ldquomissed opportunitiesrdquo located in the online course shell.write a four to six 4-6
Your team will complete market segmentation and also develop a comprehensive marketing plan to support the launch of your new product
Explain the exact steps needed to launch and run the advertising campaign (for example, how an ad could be placed in the proposed newspaper, TV program, or social media site) and how much it will cost
You have clicked and watched the link (https://www.youtube.com/watch?v=Nl54bl8JBlI&feature=player_embedded), is a website the only web presence a company should have today, What is the greatest risk
Essays aboutEuropean football (soccer) club Barcelona
Using the information above, explain the strengths and weaknesses in changing the structure and the resistance that may occur internally in your organization. Discuss how you manage the resistance
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