Which of the following is nearest to his batting average

Assignment Help Marketing Management
Reference no: EM13738291

Question 1: stablishing an ethical climate:

a)is not something on which managers can have much impact.

b)is done by just making it clear what the company considers ethical or unethical.

c)is done by enacting policies that discourage, monitor and correct unethical behavior.

d)does not discourage an individual from being unethical.

Question 2: Differences in the ethical codes of people arise from _______________________.

a)their legal systems

b)their age

c)the culture in which they were raised

d)the level of education

Question 3: The evaluation activity takes on a fuller, richer meaning if we think of this activity in terms of the evaluation and ______ of individual salespeople.

a)reorganizing

b)criticizing

c)development

d)selection

Question 4: A sales representative worked 25 days last month, made 150 calls, and wrote 60 orders for a total sales volume of $200,000. Which of the following is nearest to his batting average?

a)0.200

b)0.333

c)0.400

d)0.600

Question 5: Facilitation payments are:

a)small sums of money paid to low ranking officials to expedite normal services.

b)large sums of money paid to entice someone to commit to an illegal act.

c)illegal under U.S. law.

d)legal only in the U.S.

Question 6: A quantitative factor which is useful for measuring output (results) in a sales representative's performance is_________________.

a)direct selling expense

b)gross margin

c)days worked

d)advertising displays set up

Question 7: Input measures:

a)use primarily qualitative data.

b)cannot be used as part of a ratio measure.

c)are used to measure performance results.

d)are based on behaviors which are usually under the salesperson's control.

Question 8: Telemarketing may have many serious ethical problems because:

a)the buyer cannot easily say "No".

b)the face-to-face confrontation between buyer and seller breeds much mischief.

c)the sales representatives sell to customers that they never see or know.

d)buyers do not trust telemarketing sales representatives.

Question 9: In performance evaluation, Behaviorally Anchored Rating Scales (BARS) are used primarily as an aid when:

a)evaluating the reps on subjective, qualitative bases.

b)developing merit-rating forms.

c)preparing a job description for evaluation purposes.

d)conducting sales-volume and marketing cost analysis.

Question 10: Regarding a company's ethical reputation:

a)customers are often unaware of vendors' ethical reputation.

b)customers don't care as long as the unethical behavior doesn't involve their own company.

c)it has become a factor in a customer's choice of vendors.

d)a company does not have an ethical reputation.

Reference no: EM13738291

Which of the following is not a form of measurement validity

Which of the following is not a form of measurement validity? Written accounts of quantitative research rarely include the results of reliability and validity tests because:

Integrated marketing communication issues

A brief discussion of the Integrated Marketing Communication issues which impact on competitiveness. These issues should be discussed from an implementation point of view.

Who determines ethical standards for advertising

Who determines ethical standards for advertising? In what ways has advertising affected American culture? What are the key persuasive techniques used in consumer advertising

Explain what type of pollution is generated by gold mining

Using the classification system presented in the chapter section "Major Areas of Environmental Regulation," explain what type(s) of pollution is (are) generated by gold mini

Explain intro to marketing

Explain Intro to Marketing and describe how you might use the new product development process if you were thinking about offering some kind of summer service to residents in

Conduct an audit of the management information systems

You are required to conduct an audit of the management information systems used in a selected enterprise. You will analyse the enterprise's management information systems in

Why is there a need in the market for product

Describe your business activities. What is the nature of your business? What products or services do you offer and what is the name and description of the product or service b

Prepare the swot analysis of the organization and offering

Describe the organization's background, industry, and product or service. Describe, in detail, the product or service. Prepare the SWOT analysis of the organization and offeri

Reviews

Write a Review

 
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd