Which of michael porters basic strategies

Assignment Help Marketing Management

Reference no: EM13738314

Question: A firm that markets a drink called Blackwater has hired you to develop its marketing strategy.

In this assignment, you need to prepare a 15- to 20-slide Microsoft PowerPoint presentation on the marketing strategy. Your presentation should address the following questions:

What value are you creating with this product?

Which of Michael Porter's basic strategies, covered in this week's lectures, will you use to market this product?

Why did you select this specific strategy? Is it the most suitable one?

Reference no: EM13738314

Questions Cloud

Goal-setting and company strategy : Imagine that you are a manager in an organization, and your employees are not achieving stated goals. Suggest key strategies that you would use in order to determine and then communicate the goals for your department to your employees.

Is intentionally de-emphasizing bad news : Is intentionally de-emphasizing bad news the same as distorting graphs and charts to de-emphasize unfavorable data? Why or why not

Describe current products that are on the market today : Products tend to go through certain stages during their life on the market. There are particular marketing characteristics associated with each stage of this cycle. Identify current products that are on the market today

Achieve a common goal or set of goals : 1) Which of the following is best defined as a consciously coordinated social unit, composed of two or more people, which functions on a relatively continuous basis to achieve a common goal or set of goals?

Which of michael porters basic strategies : What value are you creating with this product - Which of Michael Porter's basic strategies, covered in this week's lectures, will you use to market this product?

Defines the new organization addressing : Prepare a draft document that defines the new organization addressing the following considerations: What type of structure will be best suited to a multinational internet retailer? Why

Consider the role of assisted living programs in america : What do you consider the role of assisted living programs in America? How is assisted living different from residence receiving care in a nursing home or rehabilitation center? Why is assisted living such a growing field of health care today?

The value of failure in leadership : As you grow into a leadership or management position, you are not only responsible for your behavior, but also the behavior of your team members. It is especially important that you and your team are exposed to the idea of failure and how it relat..

Describe the ways in which native americas attempted : What attitudes did white settlers and those in the U.S government have toward Native Americans after the Civil War? Describe the ways in which Native Americas attempted to resist white domination of their culture?

User Account

All Pages