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Discussion Marketing 500
"Core Market Offerings and Defining the Product" Please respond to the following:
Branding a product means to use a name, term, symbol, design, or unique element that identifies a seller's product and differentiates the product from that of the competitor. As the marketing manager for a new resort hotel, how will you brand that hotel?
Product line extension, or brand extension, means to add products to an existing product line to better compete in the industry and accomplish organizational goals. As the owner of a shoe store who wants to grow the business, what product will you add to your product line? Briefly describe what the company can do to generate customer loyalty.
Examine the size, growth, and trends of the overall market and any relevant segments of the total market or category in detail. What major societal trends (cultural, political, and socioeconomic) affect this category? Positively and/or negatively
Write a sales pitch to the end consumer to sell your product. Select the appropriate channel for delivering your message based on context, audience, and purpose. Explain why you selected this particular channel.
What are the qualifying elements? Did the sale person qualify the prospect? If so, please identify the qualifying questions. If not, incorporate 4 qualifying questions into your dialogue
Report topic. "Pricing decisions"-The role of management and the management accountant. The correct pricing of products is one of the essential management tasks if a business is to be successful.
Describe in detail the transition plan that will enable you to implement the new policies, procedures for any E-commerce business.
Principles of Marketing
How would you describe Big Data? What are some of the most significant sources of competitive advantage that Big Data offers? Describe the various sources of Big Data for marketers. What is data mining? For marketers, what are some of the most import..
Write and post 500 words, presenting and discussing the Segmentation, Targeting and Positioning for the new product. Analysis should answer questions such as: What is your target market
As you have learned in the text, social loafing occurs when some members of a team do less work and so not live up to their team responsibilities.
Explain Marketing and Sales Promotion and A firm has developed an improved razor blade but customers are not motivated to buy it
Suppose that the Fabulous Hotel hires you as head chef under a two-year employment contract. Describe and analyze the five elements of a contract that must exist for this agreement to be enforceable
A jet plane flies overhead at Mach 1.68 and at a constant altitude of 948. What is the angle of the shock-wave cone?
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