What other characteristics affect the decision factors

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Reference no: EM132280870

Factors that influence consumer decisions are numerous and complex. in this module we have looked at some of these factors, along with how they may change between different situations. Develop a main response, in which you address the following:

Think about the decision factors involved when a consumer makes choices. Do these factors change depending upon the cost of a product or service? Why or why not? How?

What other characteristics affect the decision factors? How? Why?

Provide an example or two to strengthen your comments.

Reference no: EM132280870

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