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The title of my text book is The Creative Spirit by Stephanie Arnold 6th edition For this assignment, you are in charge of getting bums in seats! Read And the Soul Shall Dance (pages 220-248 in your textbook) and develop a marketing strategy for a production in your town/city. While a dollar figure is not given, consider that your marketing campaign hasa modest budget. You will write a proposal addressing the following:
How you plan to get the word out.
Who your audience is/will be. (What is your area like? Are there a lot of theatre goers to attract or areyou going to have to sell the idea of going to theatre in addition to selling the production?)
What kind of marketing materials do you anticipate and what do you envision for their design? (Youneed not create a poster but you must describe what you think the marketing materials should looklike.)
Is the general release signed by Marder an enforceable contract? Identify each element of a contract and the facts that would support each element
Three pages limit, single or double space, typed, 12 point "Times New Roman" You may also include exhibits as outlined below. Your paper must be printed. You are to analyze this case and make recommendations you deem appropriate.
What is the U.S. cigarette industry annual growth rate (volume) for the years 2009-2014? Fill in the year-over-year growth rate in the appropriate location
The purpose of this section is to embed the communication strategy into the marketing strategy; i.e., does the communication strategy make sense given the product, distribution, and pricing strategies that are in place
Choose a local business and evaluate its effectiveness in creating customer engagement. Is the content up to date and relevant? How does it manage its content?
Of the roles listed on pages 211-213, which role or roles do you typically assume in groups, teams, and meetings? Identify two task and two social roles you usually do not assume. Why don't you assume these roles?
1.what have been the major marketing trends in the last decade?2.what new marketing trends do you anticipate in the
Businesses and products of all types utilize branding as a method of identification. Whether they are a business, health care service or a product; branding through the use of logos and tag lines is part of the marketing/advertising process
an assessment of the segmentation and positioning opportunities in the selected foreign market; an assessment of the size of the international market for the product and a forecast of future demand
What is a free trade zone? Give an example of a free trade zone and research how successful it has been.- Develop a presentation explaining how three countries of your choice differ from the United States.
Please list and discuss the four competing philosophies that strongly influence an organization's marketing processes. Discuss the meaning of "empowerment" and why do firms pursue this approach to employer-employee relations?
anmcorp is a popular automobile company in the u.s. with many well-recognized brands. the company now plans to market
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