What is the most interesting thing you learned in the course

Assignment Help Marketing Management
Reference no: EM131217939

For this assignment, you will have to find a company that has an internal marketing department. Research the company and the marketing department, answering the following questions:

What kind of marketing does the company do?

Product or Service Marketing

Business-to-Business (B2B) or business-to-consumer (B2C) marketing

What role does each of the different marketing departments (sales, public relations [PR], market research, and advertising) play?

How does each of these departments work together?

Provide an example of marketing from each department, include a link to the marketing piece or embed an image in your submission.

Deliverables

Your total research, analysis, and discussion submission should contain 300-500 words.

For this assignment, you will finalize your marketing plan to submit to your internship manager with a letter discussing your newfound skills.

Be sure to include:

A cover sheet for your marketing plan indicating the client and the product

All sections of the marketing plan in the order provided in the outline from Week 1

The marketing plan should include all required elements from the previous five weeks.

Make any changes required from previous weeks so the final plan is complete and professional.

Include all references.

Include a letter to your internship manager indicating your experience while building the marketing plan and what new skills you obtained through the process. Use proper letter format.

Deliverables

Your total research, analysis, and discussion submission should contain 300-500 words.

Utilize proper MLA formatting.

For this assignment, you will once again assume the role of a student reporter and write a memo to your editor discussing what you have learned while working withOn the Edge Advertising. You will then add the memo to the front of your document from W5 Assignment 2, making any required changes, and submit it to the Discussion Area. In your memo, be sure to reflect on the following:

What did you learn about advertising throughout this course project?

How has what you have learned impacted your goals for the future?

What are your current goals upon completion of the advertising program?

What is the most interesting thing you learned in the course?

Deliverables

Your research, analysis, and discussion submission should be 250-300 words long.

Use proper MLA formatting.

Reference no: EM131217939

Questions Cloud

Operating system does not load each time : Operating System Does Not Load Each time you turn on your computer, the operating system attempts to load for approximately 30 seconds and then the computer restarts. You have tried multiple times to turn your computer off and on, but it keeps res..
Create a paper detailing an analysis of market structures : Develop a paper detailing an analysis of market structures and relating pricing strategies that are suitable for each of these structures. Furthermore, include a real world example of pricing strategy for a specific company by identifying its mar..
Prepare a project management plan for the selected project : Prepare a project management plan for the selected project. - Select an appropriate framework for the project plan.
Discuss possible strategies for the expatriate manager : Discuss possible strategies or suggestions for the expatriate manager to avoid cultural blunders and capitalise on such differences.
What is the most interesting thing you learned in the course : What role does each of the different marketing departments (sales, public relations [PR], market research, and advertising) play? How does each of these departments work together?
Write a report about outsourcing erp implementation : Your task is to write a report about 'Outsourcing ERP Implementation'. Outsourcing is becoming more and more popular in companies today. Discuss why a company would want to outsource and how they should outsource ERP implementation
Track inventory including vendor : Assume you have a customer who would like to track inventory including vendor (where the product comes from) and customer (who the product is sold to). What needs to be done to create this database?
Analyze the extent to which the sharing economy is impacti : Analyse and evaluate the extent to which the "sharing economy" is impacting the traditional hotel industry. Debate the pros and cons of government intervention.
What are the factors in the external environment : Based on the information, what type of service or retail business opportunity do you think your area would be most interested in having and why? What are the factors in the external environment (e.g., demographics) that help to define the target..

Reviews

Write a Review

 

Marketing Management Questions & Answers

  Prepare a powerpoint presentation of marketing plan

PowerPoint: Marketing Plan. You will put together a PowerPoint presentation that you could present to officers within the company. This presentation should summarize the Marketing Plan that you have compiled throughout this course

  Identify the mission of the organization

Assume that senior management has asked you to speak at the next managerial meeting as they have indicated a need to improve planning and organizing functions throughout the company. Identify the mission of the organization

  What is ibm smarter planet business strategy

1. What is IBM's Smarter Planet business strategy? How does this strategy relate to IBM's mission and values?

  Discuss the firms activities outside the u.s.

Discuss the firm's activities outside the U.S. and identify which economic concepts, such as comparative advantage, apply to your firm.

  Explain the priorities of a ceo

Explain The Priorities of a CEO and What priorities should a CEO have in terms of providing for his or her employees while also properly managing the finances of the company

  Ldquowell your team is doing an excellent job researching

deborah enters your office and you notice that she looks apprehensive. ldquohi deborah. whatrsquos up?rdquo you ask

  What is a target market how do you segment a market to

1.what is a target market? how do you segment a market to identify a target market? what is the value of identifying

  What style of art would evoke an emotional response

What style of art would evoke an emotional response, What style of art would best be used to communicate a direct message? Explain

  What strategy decisions are needed in personal selling area

what strategy decisions are needed in the personal selling area? why should the marketing manager make these strategy

  Determine the impact of european union legislation

Determine the new competencies the company would need to meet the new corporate direction. Determine the impact of European Union (EU) legislation on the trade of packaged chocolate from the United States to Belgium

  Marketing research for waters bottling company

Using the Waters Bottling Company, continue to build the Marketing Plan Sections for the product you have selected/ invented/ created. Complete the following in MS Word: Be concise but complete in your analysis of each plan element

  Read the article narayanan s desiraju r amp chintagunta p k

read the article narayanan s. desiraju r. amp chintagunta p. k. 2004 return on investment implications for

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd