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What is the most important factor a company should consider

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Reference no: EM131171794

Please put answer with question.

1. Briefly explain why it is a marketing challenge to provide customers a quality product at a low price. Provide an example to help explain your answer.

2. Before a company chooses a distribution channel for a product, what is the most important factor a company should consider? Briefly describe why you chose that factor.

3. A low involvement purchase decision is a routine purchase that poses little risk to the consumer. Name a product that you purchase that is a low involvement purchase, such as trash bags. As the marketing manager for a company that sells the product, briefly explain how you would stimulate consumers to change from their preferred brand to your company's brand.

Reference no: EM131171794

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