What does social responsibility mean to a company

Assignment Help Marketing Management

Reference no: EM131315884

Company and Product Overview Slide

This slide should include a brief overview of the pet supply store and its new product.

Marketing Strategies Slide

From Part I, what marketing strategies are you recommending the pet supply company use to promote its new product?
Discuss the channels you plan to use and the messaging

Social Responsibility Slide

What does social responsibility mean to a company?
Why is social responsibility important?
Why should your department (marketing) be interested in it?

Internal Market Factors Slide

How will the internal market factors impact the marketing strategies you are suggesting?
Utilizing the SWOT analysis you completed in the "Market Factors" section, elaborate on the strengths and weaknesses that the company should consider.
Which are the most important and why?

External Market Factors

How will the external market factors impact the marketing strategies you are suggesting?
Utilizing the SWOT analysis you completed in the "Market Factors" section, elaborate on the opportunities and threats that the company should consider.
Which are the most important and why?

Needs and Wants Slides

How will you leverage your target market's needs and wants in the marketing strategies you are suggesting?
Utilizing the work you completed in your target market analysis, how does understanding your customer's wants and needs help in developing a target marketing strategy?

Target Market Expansion Slide

How can you expand your target market to reach more people in the marketing strategies you are suggesting?
Provide examples utilizing the work you completed in your target market analysis to support your ideas.

Target Market Expansion Slide

How can you expand your target market to reach more people in the marketing strategies you are suggesting?
Provide examples utilizing the work you completed in your target market analysis to support your ideas.

Attachment:- Assignment.rar

Reference no: EM131315884

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