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Written assignment - marketing strategies
Select three fast food chains such as, McDonalds, Wendy's, and Burger King. Go online, visit the company websites, and compare the marketing strategies of the three restaurants that you select. In 1-2 pages, discuss the following:
1. Who is their target market (think about demographic, cultural, and social factors)?
2. What are some of the differences (if any) in the companies' target market?
3. In your opinion, what are some of the strategies implemented by each company to help them to successfully reach their target audience?
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Mama's Stuffin' is a popular food item during the fall and winter months, but it is marginal in the spring and summer. Use the following demand forecasts and costs to determine which of the following production planning strategies is best for Mama's ..
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