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Chapter 1: Introduction to CRM
Using a current news article on social media marketing, critique the article and analyze the impact that social media marketing can have on the company that you currently work for or an industry in which you are interested in working.
Chapter 2: Understanding relationships
Using Table 2.3 on page 31 (Customer Relationship Management Concept and Technologies Ed .3) of the text and your own experience as a customer, discuss how your relationship with a company has evolved through the different stages and what steps were taken by the company to advance the relationship.
Tony and Peggy Sue graduated from a university in Texas last May. She received a degree in elementary education, and he graduated from the culinary school. They both now work in the Dallas area. Peggy Sue teaches, and Tony is a chef at a resort hotel..
List 5 of the most important concepts or knowledge that you gained from this week's activities.
In the case of Martha Stewart what were the iilegal and ecthical issues of this case? What were the implications this trial had on the world? What type of laws and regulations would you recommend in the future to avoid this from happening again.
Discuss the ideas of character ethic, female ethic, human rights, and ethical action.
What does the text mean when it refers to these two events? Why is it important for operations to understand how these two forces play together
What are some common errors you encounter at each of the following businesses? How might poor operations management cause these types of errors?
Which industry (or industries) appears to exhibit decreasing returns to scale? (Ignore the issue of statistical significance).
regression analysis is a powerful and commonly used tool in business research. one important step in regression is to
A batch production operation has a machine setup time of 3.0 hours and a processing time of 1.60 min per cycle. Two parts are produced each cycle. No tool handling time is included in the cycle. Determine following: Average cycle time? Time to comple..
you are a new member of the operations team of a midsize manufacturing company with 500 employees. the decision makers
When underwriters review past losses, they are concerned about the frequency and the severity of losses. Explain why an underwriter may pay such close attention to the frequency of losses. Do you think it is “fair” to include “no-payment” claims in a..
Gary Puckette, human relations director at ABC Company, and Steve Gap, ABC’s operations director, have been asked by General Manager Dick Clark to confirm a manpower budget for a new product’s upcoming production run next month. When Gary and Steve s..
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