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1. A company uses proprietary computer software to offer services that other companies have not been able to match. This is an example of which of the following:
A) The company’s objective B) The company’s mission C) The company’s distinctive competence D) The company’s operation’s policy
2. A company has a product with unique features not matched by the competition and customers are clamoring to buy the product due to its uniqueness. Until matched by the competition, this unique feature becomes ____ for the company.
A) Order qualifier B) Order equalizer C) Order winner D) QFD
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