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In working out your responses to the Discussion Question, you should choose examples from your own experience or find appropriate cases on the Web that you can discuss. Credit will be given for references you make to relevant examples from real companies. Identify some of the major differences between the fields of financial and managerial accounting. Compare and contrast these differences in terms of usefulness to managers for decision making. How do organisations cope with managers who have little knowledge of accounting? Please submit your initial response through the Turnitin submission link below in addition to posting it to the Discussion Board thread.
How do the strengths and weaknesses of the email channel impact the internal communication of urgent messages?
What's the use of portfolio analysis in marketing management? Refer to the prescribed text pp65-69 to get you started with some basic knowledge about portfolio analysis.
From secondary literature search and your own readings, write a report critically evaluating service marketing strategies in 3 companies of your choice. Your report should have the following format - Executive summary - Table of Contents - Company hi..
The president of a hundred bed hospital that has a public relations person and a development officer but no marketer. Do you need a marketer? How would this person role differ from other? Make an argument pro and con for hiring a marketer
Explain the key distinction between pretesting and pilot testing. What makes direct-mail/email promotion so amenable to pilot testing? Does the ease of pilot testing with direct mail make mass-media advertising less valuable by comparison? Why or why..
use the internet or the strayer library to familiarize yourself with an industry and then create a fictional start-up
Explain Online Retail and Why were so many entrepreneurs initially drawn to start businesses in the online retail sector
Write a report on market segmentation for a business
prepare a 2100- to 2450-word paper on the development of your personal values ground rules and ethics. focus on the
What is meant by "a Competitive Profile Matrix (CPM)"? How is this related to a company's strategy? --Construct a CPM for Royal Caribbean --Briefly identify the industry in which Royal Caribbean operates, identifying major competitors, products, tren..
Explain Knowledge Management and What were the main forces that led to the commercialization of the Internet and How can Internet-based technologies be used to automate the supply chain
Explain USE OF COMPETITIVE INTELLGENCE BY Organizations and In your own words, draft a reply 2-3 page e-mail to your colleague and focusing on strategies and tools and technologies you would recommend to build up a knowledge base and spot trends
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