Trinidadians play in crafting local meaning of coca-cola

Reference no: EM1382125

What role did the social location of most Trinidadians play in crafting the local meaning of Coca-Cola? According to Miller, how did this 'local' interpretation challenge the dominance of this global corporation? In what way does Hall's idea about power struggle over meanings play out in his study?

Reference no: EM1382125

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Trinidadians play in crafting local meaning of coca-cola : What role did the social location of most Trinidadians play in crafting the local meaning of Coca-Cola? According to Miller, how did this 'local' interpretation challenge the dominance of this global corporation?

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