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Trade Promotions
What are the biggest advantages of trade promotions and why? Compare and contrast trade promotions vs. consumer promotions. Incorporate concepts and examples from this week's lecture in your post.
Sales Promotion Strategies
What are three sales promotion strategies? Compare and contrast the three strategies and use one product to illustrate each strategy. Compare and contrast which strategies would be appropriate with each of the four major types of selling (trade, retail, telemarketing, and e-marketing). Incorporate concepts and examples from this week's lecture in your post
Discussion-Behavioral Heuristics such as availability, anchoring, vividness, storage, conjunction fallacy, and representativeness, all reflect behavioral traits, which if left unchecked may lead to systematic bias in the choices you make
DEFINING THE MARKETING CHALLENGE/INTRODUCTION. Describe the marketing challenge (new business, new good, new service, etc.). Why was this particular challenge chosen to review? (group interest, group experience, etc.)
Outline and explain the concept of internal marketing and why it is important in service products. How would you introduce an effective internal marketing programme to an organisation?
you have worked at this organization for over 10 years and feel totally unappreciated. you have not received a
Aggregate Planning for a Bottling Company
Explain ETHICS AND PROMOTING YOUR SITE and Research unethical marketing techniques used in e-business and including but not limited to
You are preparing to negotiate for your first car purchase. What techniques could you use to improve the outcome of this negotiation
Are marketers manipulating consumer behavior relative to the context in question? Why or why not? Provide examples to support your position. For instance, some say that Christmas is too commercialized with Christian children unlikely to acknowledge t..
eBay.com is a vast auction site that is similar to a competitive market in some ways but differs from it in others. Which of the following describes how eBay resembles a competitive market
Answer the following questions based on the case presented in DQ 1: What are the challenges to effective communication in this case and how can these challenges be mitigated? How would evidence-based decision making help in resolving this case
Explain As a manager of a financial planning business you have two financial planners and person have an absolute advantage in producing both products
q.1 compare and contrast leader ship and management.q.2 contrast an effective and ineffective leader using the concepts
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