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Max Leonard, vice president of Marketing for Dysk Computer, Inc., must decide whether to introduce a midpriced version of the firm's DC6900 personal computer product line-the DC6900-X. The DC6900-X would sell for $3,900, with unit variable costs of $1,800. Projections made by an independent marketing research firm indicate that the DC6900-X would achieve a sales volume of 500,000 units next year, in its first year of commercialization.
One-half of the first year's volume would come from competitors' personal computers and market growth. However, a consumer research study indicates that 30 percent of the DC6900-X sales volume would come from the higherpriced DC6900-Omega personal computer, which sells for $5,900 (with unit variable costs of $2,200). Another 20 percent of the DC6900-X sales volume would come from the economy-priced DC6900-Alpha personal computer, priced at $2,500 (with unit variable costs of $1,200). The DC6900-Omega unit volume is expected to be 400,000 units next year, and the DC6900-Alpha is expected to achieve a 600,000-unit sales level. The fixed costs of launching the DC6900-X have been forecast to be $2 million during the first year of commercialization. Should Mr. Leonard add the DC6900-X model to the line of personal computers? Why?
How does international criminal justice system differ from comparative criminal justice system? Explain the differences between a comparative criminal justice system and international justice system.
At this stage in her development, who is more important to Stacey - her parents and best friend, or her new peers? Explain. What is your reasoning behind this decision? Explain.
Why some employees are motivated to show up for work during a severe storm whereas other makes no effort to leave their home.
This solution provides the learner with an understanding of contract in international management. Additionally this solution explores the role of a manager in the international environment and decribes what steps a manager must take to ensure a va..
There are a number of concepts that are based in Freudian theory that many do not realize stem from him. Identify a few ideals and terms that can be traced back to Freud.
Discuss the strengths and weaknesses of the observational study designs introduced in this module. Which design optimizes internal validity? Which optimizes external validity?
What theory of depression do you feel to be the best explanation of depression? Be specific about cause. And then, what treatment will be effective? (200 to 250 words with a credible reference).
A man involved in a traffic accident is rushed to the emergency room of a hospital with severe internal bleeding. Examination reveals a ruptured spleen. What is the treatment of choice and what is the likely long-term outcome (prognosis)?
Give an example of the conflict theory perspective on crime. Provide an example of Symbolic Interactionism as a theoretical perspective on education.
Which of the following is necessary for the attachment of a security interest? the filing of a financing by another creditor
Do we have a moral obligation to be health? To stop smoking? To loss weight? To exercise? What do you think?
Canon digital cameras—growth stage, (b) Panasonic high-definition television—introductory stage, and (c) handheld manual can openers—decline stage?
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