The level of importance of various aspects of culture

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It is a responsibility of the global firm to as certain the level of importance of various aspects of culture. Companies' operations need to recognize and adjust to the cultural environment. Name the four elements of culture and indicate why they are important when marketing products and services internationally. Provide examples in your response.

Write a paper of 500-600 words, typewritten in double-spaced format (Arial 12-point font or Times New Roman styles), page margins Top,

Bottom, Left Side and Right Side = 1 inch, with reasonable accommodation being made for special situations and online submission variances.

In your response, make certain that you include at least two outside references from search engines or scholarly sources from the APUS Online Library.

Reference no: EM13762054

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