Reference no: EM131319890 , Length:
Assignment 1(1250 words)
Required
Assignment 1: Mapping and Evaluating the General External Ecosystem of an Industry-Economic Sector
In this assignment, you will conduct research and perform critical analyses of the general external ecosystem, including a detailed stakeholder analysis, of the organization that you are studying as part of your Final Project for this module.
Note: The work you do for this assignment will be incorporated into your Final Project.
To prepare for this Assignment:
Review the Readings and, in particular, examine the Scanstep framework in Pitt and Koufopoulos (2012: Chapter 2).
Review the Tools for Your Strategic Thoughts document and consider how to best deploy them. You are not required to use the pre-designed templates, but you will be responsible for a robust and complete analysis with implications clearly stated.
To complete this Assignment:
- Conduct a thorough and well-argued general external ecosystem analysis for the industry of the organization you have chosen (Google Inc)
- Be sure to explain what the strategic implications of your analysis are and how the set of implications limits or shapes your strategic recommendations.
- Be sure to identify specific future strategy actions and recommendations based on your evaluation of options and to provide a basic defense of why your recommended actions are the most appropriate.
- Conduct a thorough and well-argued stakeholder analysis for the industry of the organization you have chosen.
- Be sure to explain what the strategic implications of your analysis are and how the set of implications limits or shapes your strategic recommendations.
- Be sure to identify specific future strategy actions and recommendations based on your evaluation of options and to provide a basic defense of why your recommended actions are the most appropriate.
- You may want to attach either a worksheet or other table or visual as part of your analysis.
Be sure to support your postings with evidence from the Readings and current literature from the UoRL Library and other sources. Consult the Harvard Referencing Style Guide for proper citation and referencing information.
Assignment 2: (1250 Words)
Evaluating the Strategic Implications of External Environment Analysis
Required
Analyzing and Evaluating the Implications of the General Ecosystem and Competitive Environment
In this Individual Assignment, you will extend the general ecosystem and stakeholder analysis that you conducted in Assignment 1 in this unit by also conducting a thorough and critical competitive environment (five forces) analysis of the organization you have chosen for your Final Project(Google Inc)
To prepare for this Assignment:
Review the Readings and, in particular, examine the works by Porter (2008) and Pitt and Koufopoulos (2012: Chapter 3).
Review the Tools for Your Strategic Thoughts document and consider how to best deploy them. You are not required to use the pre-designed templates, but you will be responsible for a robust and complete analysis with implications clearly stated.
Consider the implications of the articles by Nandakumar, et al. (2010) and Andrews and Morgen (2013) as you develop the final draft of your Individual Assignment.
To complete your Assignment:
- Conduct a thorough and well-argued competitive forces analysis (focusing on the Porter (2008) framework and work by Pitt and Koufopoulos (2012: Chapter 3).
- Examine and critically incorporate peer and Faculty Member feedback offered in Assignment 1 to modify and improve your general ecosystem and stakeholder analysis work. (I will send this to you by Dec19th)
Be sure to support your postings with evidence from the Readings and current literature from the UoRL Library and other sources. Consult the Harvard Referencing Style Guide for proper citation and referencing information.
Resources
https://www.dropbox.com/s/cy45o2m3xka16s9/Porter%20Readings.zip?dl=0