Show the stages of new product development

Assignment Help Business Management
Reference no: EM1373025

Stages of New Product Development

Jenny Wood was already selling Jenny's Country Kitchen gourmet cocoa mixes at local fairs and craft shows when she came up with the idea for flavored creamers for coffee. She developed nine different flavors of creamers, including raspberry mocha and cherry vanilla. Response to the creamers was so good, Wood decided to rent a small manufacturing facility, hire employees, and an experienced manager. Her continued success brought her to the attention of some national retailers who were interested in carrying her product. National exposure on the QVC shopping channel gave the business a big boost in customer awareness.

1. Once Wood had a list of potential creamer flavors, she hired a food scientist to eliminate the flavors that would not mix well together, and those that were impractical because of logistical problems or high expense. Which stage of product development is Jenny Wood in now? Describe the 8 stages of new-product development with respect to Jenny Wood and her flavored cream with coffee. Write two paragraphs on what you imagine would she have done in these stages?

2. At this time, most adopters of Jenny's Country Kitchen flavored creamers fall into the category of early majority. Do you agree? Give suitable reasons.

Reference no: EM1373025

Questions Cloud

Your former college roommate calls you as well as asks : Your former college roommate calls you as well as asks to borrow $10,000 therefore the he can open a pizza restaurant in his hometown
Finding the price of the stock : Firm A is paying a current dividend of $2.09 per share, with a 4 percent growth expectation into the future. The three month T-Bill, a risk-free asset, has an yearly yield of 3.5%,
Explanation of field of sociology : An explanation of the field of sociology is needed because many students go through their undergraduate education without really understanding what sociology is all about
What info seems to be common to all of the sites you visited : What info seems to be common to all of the sites you visited? What did you imagine to find on the sites? Is there other info you were looking for that you did not find? Be specific
Show the stages of new product development : Explain the stages of new-product development with respect to Jenny Wood and her flavored cream with coffee. Write two paragraphs on what you imagine would she have done in these stages?
Information related to job descriptions : Important information related to Job Descriptions - Explain what are some of the reasons your organization or the one you are familiar with should review and revise job descriptions?
Elle is walking to work along a sidewalk next to a road : Write an essay in reply to the following: Elle is walking to work along a sidewalk next to a road. A truck possessed by Fast Distribution Company (FDC) strikes as well as injures Elle
What is sociological theory : What is Sociological Theory? Include in your discussion definitions and questions that sociological theorists research and debate. Please include references.
Estimate the value of the investment timing option : Tropical Sweets is planning a project that will cost $70 million and will create expected cash flows of $30 a year for next 3-years. The cost of capital for this type of project is 10% and the risk-free rate is 6%.

Reviews

Write a Review

 

Business Management Questions & Answers

  Claim of national origin discrimination

If these employees bring a claim of national origin discrimination on the basis of this policy, what is Morales' best defense, Describe.

  Key elements of leadership successful in business venture

What are the key elements of leadership that one would need to be successful in a business venture?

  Renovation of street and sidewalk

Renovation of a street and sidewalk was supposed to be finished in October yet wet weather prolonged the rebuilding until the middle of December.

  Select a uae-based firm study their challenges

Select a UAE-based Firm study their challenges and problems faced and recommend solutions to overcome the challenges.

  What are the different types of strategies

What are the different types of strategies? What are the differences among these strategies?

  Personalities play in critical thinking

Elucidate how critical thinking differs from creative thinking. Illustrate role do personalities play in critical thinking.

  Globalization of business and managing people

The globalization of business has brought a wealth of styles, cultures, and languages to the workplace, as well as an increase in workplace conflicts and misunderstandings. What is your strategy for managing people who believe strategically differ..

  Explaining diversity-compensation and supervision

Provide an analysis for each concept listed below on "how would small and large retailers approach each of the following differently"? DiversityCompensation.

  What would be the best way to contact the hiring manager

What would be the best way to contact the hiring manager? By mail, email or by phone? Explain and support your selection and how would you explain that you know about this position without identifying your friend?

  How much discretionary buying power do you have each year

Do you read National Geographic magazine regularly and when did you first start chewing gum

  Evaluating employees on intangibles

important to consider when evaluating an employee as is his or her work product? Why or why not?

  Monthly status reports

Describe how the project management software can improve a mid- project status report to the sponsors

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd