Should we inflict western values on this society

Assignment Help Marketing Management
Reference no: EM131171112

Case Study

For this assignment, review the Nike case study, which can be viewed by accessing the following link:

https://www.youtube.com/watch?v=M5uYCWVfuPQ. Click here view the video transcript.

Once you have viewed the case scenario, respond to the following questions, with thorough explanations and well-supported rationale:

1. These workers state the "only thing they have is their work." This statement suggests that, without this work, they would have a lower standard of living. Should we inflict western values on this society? Bring in the concepts of social responsibility, integrity, and other business ethics practices.

2. From Nike's standpoint, is this a fair assessment of their ethical standards? Explain some of the ethical issues that Nike is facing in the case.

3. Research what Nike has done to improve this situation since this 2011 video. Include the use of codes of ethics and other ethical standards implemented within the organization.

4. Is your opinion of Nike any different now after viewing this video? Would this change your buying behavior with respect to Nike products?

T. (2011, July 28). Nike Sweatshops: Behind the Swoosh. Retrieved August 12, 2016, from https://www.youtube.com/watch?v=M5uYCWVfuPQ

Attachment:- Casestudytranscript.rar

Reference no: EM131171112

Questions Cloud

Which type of family is characterized by walking : According to Wilmot and Hocker, which type of family is characterized by walking away from conflicts, never raising your voices, not telling anyone if there is a struggle, and keeping strong feelings to yourself
The daily cumulative cost of producing : Intelligent Inc. specializes in the manufacture of components for personal computers. Management has determined that the daily cumulative cost of producing these components (in dollars) is given by: Where x is the number of components produced. What ..
What surface emissivity is indicated by these measurements : Assuming the internal emissivity compensation for the radiometer in Prob. 12.18 is exact, what temperature will be indicated when the instrument is set for the nominal value obtained in Prob. 12.18?
Develop a brief country risk assessment : Develop a brief country risk assessment. Determine the political, economic, social, and capital risks associated with doing business in China. What are the most important factors to consider? Why?
Should we inflict western values on this society : These workers state the "only thing they have is their work." This statement suggests that, without this work, they would have a lower standard of living. Should we inflict western values on this society? Bring in the concepts of social responsibi..
Income before income taxes : Prepare journal entries to record income taxes in all 4 years. Assume that the change in the tax rate to 42% was not enacted until the beginning of 2015 Prepare the income statement for 2015, beginning with income before income taxes.
Write a comprehensive research on racial violence : Complete the following Quiz:- Write a comprehensive research on racial violence, ethnicity and the outcome of racial violence.
Expalin what is the return on capital earned by the company : What is the return on equity earned by the company? Based upon this return, is the company picking good projects? What is the return on capital earned by the company? Based upon this return, is the company picking good projects?
Prepare the journal entry to record income tax expense : a) Compute the taxable income. b) Prepare the journal entry to record income tax expense, deferred taxes, and income taxes payable for 20x1, assuming a tax rate of 40% for all years.

Reviews

Write a Review

 

Marketing Management Questions & Answers

  Define demographics psychographics and market segmentation

Define demographics, psychographics, and market segmentation. Using the scenario as an example, identify and analyze (at a summary level) 2 potential target segments using demographics and psychographics that may meet the bank's high-level strategi..

  Do you feel that this approach is or has been effective

Explain the segmentation strategy implemented by this organization. Explain how the organization adapts its marketing programs to address that target. Do you feel that this approach is or has been effective? What tools did you use to make that decisi..

  Proposed change to the products positioning strategy

The Client Pitch presentation builds on prior learning on positioning and branding, while providing you an opportunity to apply the promotional mix concepts and theory creatively toward a new advertising campaign. Proposed change to the product's ..

  How the legal concepts in the selected case can be applied

Write an explanation of no more than 750 words about how the legal concepts in the selected case can be applied within a business managerial setting

  Explain strategic marketing planning

Explain How does strategic marketing planning for high-technology products differ from standard strategies

  Develop a practicable marketing plan

Task: The purpose of this assignment is to provide an opportunity to utilise your knowledge of international marketing to undertake an analysis of the overseas market condition to develop a practicable marketing plan

  Us coffee market- size of the total retail market

U.S. Coffee Market- Make and justify the following forecasts, a. the size of the total retail market in 1983 and 1988, b. the split of the market by major segments (decaf versus caf., etc.)

  Marketing scenarios1arimount a well-known beauty and

marketing scenarios1.arimount a well-known beauty and grooming company wants to launch a new deodorant product. the

  Quantitative analysis for decision making class- this is

quantitative analysis for decision making class- this is related the multiple regression analysis and different

  Discuss the role of integrated marketing communications

Discuss the role of integrated marketing communications (IMC) in a small business's overall marketing strategy. List and discuss some potential cost savings of employing IMC.

  Explain web site development

Explain Web Site Development and Web site development projects can be considered similar to any other traditional project

  Marketing research in a number of creative and inexpensive

When Molly's parents retired, they decided they wanted to travel. They found an ideal job that allows them to travel for free, but the only catch is they have to stay at Holiday Inns. During each stay, they test all the amenities offered by the motel..

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd