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Recently, you have been appointed as Marketing Director for a start-up company (a franchisee model can also be considered). Your CEO asked you to plan a marketing strategy and its activities for the whole year.
Based on the sample provided in the class, prepare a marketing plan for your company using the following outlines:
1. Company description
2. Business mission
3. Marketing objectives (Important Note: Measurable)
4. Situation analysis
5. Marketing strategy
6. Implementation, evaluation and control
7. Conclusions
A discussion of the original definition of intelligence as suggested by Binet, including the intelligence quotient (IQ) that is the result of this theoretical construct.
You were allowed to use outside sources such as books, magazines, newspapers, a personal interview, and the Internet. Did you cite and reference all the sources that you use
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