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In regards to positioning and repositioning a product. These concepts include / category membership, competitive frame of reference, Points of Parity (POP), Points of Difference (POD), establishing brand position (category benefits, comparing exemplars, product descriptor), and differentiation strategies. How might a perceptual Map assist you in explaining your repositioning strategy?In terms of repositioning, one of three factors typically inform the decision: 1) a competitor's position; 2) a new market; or 3) a rising trend.
Question to Answer:
1.) Explain the reason for positioning and repositioning products.
2.) Choose a product with which you are familiar, preferably one in your industry, and explain how it might be repositioned. Indicate its current position in the market, a desired position, and how you would manage the repositioning effort.
Draw a typical hierarchy chart for a program that produces a monthly bill for a cell phone customer. Try to think of at least 10 separate modules that might be included. For example, one module might calculate the charge for daytime phone minutes ..
Categorize the following systems and explain your classification: A point-of-sale system in a supermarket, A system which sends out reminders that magazine subscriptions are due to be paid.
The steps of how customer order information is collected and moved to the internal database. By "steps," give the machines the data visits and the function of the machine.
An ADT called SquareMatrix
Create a procedure that receives an integer value between 0 and 100, and display a single capital letter on the screen. The letter returned by the procedure should be according to the following ranges.
Here are some questions for practicing unit conversions: (a) How long is a nanoyear in seconds? (b) Micrometers are often called microns. How long is a megamicron?
what are the cost and schedule variances? What are the three indexes, the ETC, and the EAC? Use the proportionality rule.
Draw an entity-relationship diagram representing the relationships between magazines, publishers of magazines, and subscribers to magazines
Two numbers in 8 bit two's complement do not have inverses? That is, they cannot be negated by taking the two's complement.
Discuss and explain how to hack the most common Web browser. Also include methods for securing Web browsers. Include at least two different Web browsers in your discussion.
Develop a multi-agent based recommender system architecture for multi-site software development to support collaborative behavior around the software engineering ontology.
Suppose automobile repair customers are billed at the rate of $35 per hour for labor. Also, suppose costs for parts and supplies are subject to a 5% sales tax.
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