Provide an example of a search heuristic

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Reference no: EM13960272

Provide an example of a search heuristic, an evaluation heuristic and a choice heuristic that you personally use as a consumer to help you choose products/brands. How do you find heuristics helpful when deciding to purchase certain items? Are these heuristics stored in your memory or do you make them up as needed?

Reference no: EM13960272

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