Pricing products and distribution channels

Assignment Help Marketing Management
Reference no: EM13732085

"Pricing Products and Distribution Channels" Please respond to the following:

From the scenario, evaluate the capacity of the most common distribution channels available for the new product launch to provide consumers with easier access to the product. Speculate on the extent to which Golds Reling, Inc. could use each channel to meet profit goals. Choose the most beneficial distribution strategies, and suggest two (2) ways in which this selection could potentially affect consumer adoption of the new product. Provide a rationale for your response.

From the e-Activity, imagine that you are a manager at Amazon and you need to present your ideas on ways to improve logistics to increase profitability. Upload a short (one to two [1-2] minute) video using Kaltura to share your ideas. You may use an iPad, cellphone, laptop, desktop, or traditional video recorder to record your discussion response. You may embed your video or include the link in the discussion board. Note: Your video must be professional and of academic quality. (Note: This can be written out or audio if preferred).
e-Activity-

View a Kaltura Tutorial video. Be prepared to discuss.

Scenario- In these scenarios we will be helping a new intern at the electronics company Golds Reling, Inc. as she works with the marketing team to launch a new product.

Setting the Right Price and Deciding on Distribution Channels and Logistics.

Reference no: EM13732085

Questions Cloud

Define as total implicit costs : When inputs are combined so that total production has the lowest possible cost, we are observing - Define as total implicit costs.
Describe the three most important rules of media buying : Describe the three most important rules of media buying and why they apply to your client
Describe the foreign corrupt practices act : Describe the Foreign Corrupt Practices Act, and explain how it relates to corporate social responsibility
Find the primary and secondary target markets : Determine the primary and secondary target markets for your company. Next, analyze the primary and secondary target markets that you identified for your company. Be sure to cover the 4Ps, 5Cs and STP
Pricing products and distribution channels : Pricing Products and Distribution Channels, From the scenario, evaluate the capacity of the most common distribution channels available for the new product launch to provide consumers with easier access to the product
Prepare branding strategy for your product : Develop a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension. Assemble a marketing strategy for your product, and determine an appropriate time table to implement your plan). Provide a ..
Explian new product development and the product life cycle : New Product Development and the Product Life Cycle, Determine the primary way in which you would convey the advantage of your company's product versus the top retailers in the industry
What reasons might someone provide to support their solution : What reasons might someone provide to support their solution AND What might somebody else say to show your proposed solution is wrong
Tattoos in the workplace : A Harris poll released February 23, 2012, found that one in five adults (21 percent) has at least one tattoo. It also found that those with tattoos and those without tattoos have different impressions of people with body art.

Reviews

Write a Review

Marketing Management Questions & Answers

  Marketing plan - video presentation

Marketing Plan - Video Presentation, Imagine that you are pitching your hypothetical service-based company's marketing plan to the Shark Tank Team for possible investment

  What is customer relationship management system

What is Customer Relationship management System (CRM)? How does such system add value to an organisation and to its consumers How does a Database Management System assist a business to improve centralisation, eliminate redundancy, and maintain re..

  Develop a list of the critical success factors your company

1. describe the competencies and capabilities your company must have in order to develop and maintain the critical

  Compute the arc price elasticity

Explain Business + Mathematics = Economics and Compute the arc price elasticity between these two points on the demand curve

  What should a company consider when attempting to develop a

what should a company consider when attempting to develop a new product? can you think of some new products that have

  Explain e-commerce & marketing- place component b2b

Explain E-commerce & Marketing- Place component/ B2B vs. B2C and what are the differences in marketing to a business as opposed to a consumer

  Select a purchase you have made recently and describe in

write a 800- to 1050-word paper in which you relate consumer behavior to marketing.in your paper address the

  Explain using a sideline business to test market waters

Explain Using a Sideline Business to Test Market Waters and Many entrepreneurs test the waters of a market by starting a sideline business

  Explain marketing promotion strategies

Explain Marketing Promotion Strategies and Solution contains detailed description of integrated marketing communication

  Explain two examples of low-cost push approaches and two

a small company has developed an innovative new spray on glass cleaner that prevents the buildup of electrostatic dust

  What lessons can we draw from these two examples

Background: Computers seem to be everywhere: at work, at play and in all sorts of places in between. What lessons can we draw from these two examples

  Explain b2b functionality of e-commerce

Explain B2B functionality of e-commerce and What new B2B e-commerce activities are firms adding to their infrastructure and why

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd