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Global Business - Entrance Strategy Paper
1. View the video, "Born Global" to learn how smaller businesses are breaking into the global market faster than many large corporations.
2. Research the local business you selected in Workshop One and identify a new international marketplace that local business could enter.
3. Prepare an entrance strategy for this business that includes three basic decisions used to enter the market.
4. Write a three to four page paper using proper spelling, grammar, and APA formatting. Include a title page and a reference page having at least three references. The title and reference page do not count toward the page count.
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