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Multichannel marketing and horizontal marketing system

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Reference no: EM131115757

Apple Computer sells its products such as iTunes and iMovies? online, and sells its hardware through its own stores and through other? retailers, such as Best Buy and? Costco, and through vending machines. How is the Apple distribution system? described?

A. contractual VMS

B. Multichannel marketing

C. Horizontal marketing system

D. Contractual VMS? manufacturer-sponsored wholesaler franchise

E. Franchise.

Reference no: EM131115757

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