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Assume that you are in the marketing department of a manufacturer of one of the products listed below.
You know that internal factors including (1) perception, (2) motivation, (3) learning, (4) attitudes, and (5) personality influence consumers' decision making.
Develop your ideas about why each of these internal factors is important in the purchase of the product and how you might use these factors in developing marketing strategies for your firm.
b. Designer jeans
c. An iPad or other tablet book
d. Fragrances (for men or for women)
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Prepare a line chart showing the sales of Sidekick Athletic Shoes, Inc., for these years: 2008, $6.7 million; 2007, $5.4 million; 2006, $3.2 million; 2005, $2.1 million; 200
If you wish to reduce the time required to complete this project by two weeks, which activityies should be crashed, and how much will this increase the total cost?
You have been negotiating with a government official in Niger regarding an airplane maintenance contract. The official asks to use your Diner's Club card to charge $2,028 in
John works at Company X as the Director of IT. He has recently authorized the start of a new project to replace an ageing server with a new model. What is the Project Manage
The role of a project manager for a midsized company, suggest three to five ways you would communicate the PMI Code of Ethics to your project team during your weekly status
When individuals, involved in discussing and implementing change, fail to adopt a change language with common meanings, then the change they are seeking to implement is likely
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