Intuit developed the wildly successful quick books

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Intuit developed the wildly successful quick books: Simple Start Edition, Which eliminated all accounting jargon. Could this idea be the foundation of a new version of Intuit's top-selling Turbo Tax software, which removed all tax accounting jargon from that product to reach a major segment of the 20 million Americans who do not use tax preparation software or a professional tax preparer? Would such a product be possible or successful? Why or why not?

Reference no: EM13845546

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