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Each promotional tool (advertising, sales promotion, public relations, personal selling, direct marketing) has its own strengths and weaknesses. If you are opening a new restaurant in RGV (or the home town you live in), how would you decide about your promotional mix (how much advertising, PR, etc.)? Discuss your answer considering the strengths and weaknesses of each tool.
Why is it so important to integrate marketing communications? Discuss with examples.
Discuss one method to promote diversity within organizations. State how implementation of diversity initiatives increase managerial effectiveness.
Identify specific quantitative analysis techniques that could help you better understand the nature of the problem or opportunity as well as craft appropriate recommendation
What would be a reasonable accommodation that an employer could make to satisfy both the Christian and non-Christian employees?
1. If they wish to minimize the total cost of their inventory for this item, how many should they order each time they place an order? 2. How many units should be left when
Past history says that tomorrows demand for lettuce averages 250 boxes with a standard deviation of 34 boxes. Explain how many boxes of lettuce should the supermarket purcha
Describe how the concept of facilitating an exchange makes marketing such a universal concept. Why do most people think of marketing as simply selling or advertising and how i
You are the assistant to the band director for the Upper Saddle River Marching Band, and you must prepare a report showing the status of the marching band fundraising event
For each resource, would you provide a brief summary of the study and how the theoretical framework supports the study (3) How is it relevant to the elimination of pre-exist
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