Importance of global lead-time management

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Module Global Supply Chain Management

"Supply Chains are only of any interest to customers when they go wrong. Therefore, Supply Chain Resilience is considered as a very important factor in modern Supply Chains"

The above statement is shown to be true in numerous occasions in the past. Examples include the "Horsemeat Scandal" in processed meat products, "100's of garment workers crushed to death" in an arguably avoidable factory collapse in Bangladesh, or other "Supply Chain Scandals" in Asia that have affected McDonald's, Burger King and Starbucks. These scandals (specifically in branded products)have caused significant reputational and financial damage (as well as loss of human life) to different types ofindustries.

By taking as an example a Supply Chain that you are familiar with, identify and discuss in detail ONE ONLY important obstacle (such as Demand Forecasting, Inventory Management, Bullwhip Effect, Traceability etc.) that must be overcome to manage that Supply Chain successfully (100% of the assignment grade).

Typical examples of Supply Chains may include: production of fresh milk, automobile manufacturing, outpatient appointments or accident and emergency departments in public hospitals, banking services, supermarkets, the garment industry, pharmaceutical products, food supply chains etc.

Some of the data for this assignment may be ‘live'; for instance the horsemeat scandal was reported extensively in the newspapers, on the media and other company accounts. You should use these sources for information on what may go wrong within your chosen Supply Chain. Material for most Supply Chains is easily available and is included in books and articles. Theory of supply chain strategies, relationships and response to breakdown is to be found in textbooks and peer review journal articles.

RELEVANCE TO LEARNING- Analyse and critically evaluate the ways in which supply chains are adapted in view of specific market dynamics and environments.
- Demonstrate an understanding of the importance of global lead-time management and time-compression. OUTCOMES:

- Critically analyse the theory, concepts and models of global supply chain management to interpret and understand complex and ambiguous risks in global logistics and supply chain environments.
- Locate, summarise and synthesise a range of information from published literature and electronic sources on GSCM.

Verified Expert

In this assignment, a critical analysis is conducted for the issue of demand forecasting in the pharmaceutical industry. Each aspect related to demand forecasting as an obstacle has been discussed related to pharma products and an approach to fix this obstacle that is neuro fuzzy approach has been provided. The requirements from this perspective have been met with. An appropriate structure is followed for the research with an appropriate executive summary, introduction, body and conclusion with a proper cover page and table of contents. Harvard style of referencing is followed and In text referencing appropriately has been done in the entire paper.

Reference no: EM131150889

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8/28/2016 1:00:01 AM

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