Impact customers overall impression of the business

Assignment Help Operation Management
Reference no: EM13965572

Mystery Shopper

A mystery shopper is someone who poses as a legitimate customer in order to provide an objective view of their shopping experience to a client. Mystery shoppers observe and evaluate such things as customer service, product knowledge, employee training, and the company's sales process. Each shop is different in that each client is looking for specific information pertaining to their business.

Your job as a mystery shopper will be to observe different aspects of your experience and "objectively" report those observations. You will be provided instructions and/or guidelines that must be followed while conducting your shop, as well as a survey form which must be reviewed before you do your assignment. Once your shop is complete, you will then fill out a detailed report that entails the different areas of the business you were asked to observe.

1. Select two business of the same type.

a) Retailer (clothing, electronics, books, etc.)

b) Restaurant (fast food, sit down dining, etc)

c) Banks

d) Auto Dealers

2. While shopping, please be sure to pay close attention to items that may impact a customer’s overall impression of the business.

3. Compile a brief, detailed report describing your findings. Be sure to include the following:

a) Identify key turnoffs by category (value, system, people), if observed

b) Comment on things that were done well

c) Comment on opportunities for improvement, if any

d) If you owned this business, what would you do to reduce any possible turn offs and improve the shopping experience.

Reference no: EM13965572

Questions Cloud

The weekly demand of a certain consumable item : The weekly demand of a certain consumable item XYZ at NAS North Island follows Poisson distribution with a mean of 5. The demand at NAS Miramar follows the same distribution with the mean of 6. Assume that the inventory is monitored continuously and ..
Write a paper to include classroom set up and teaching style : Write a 500-700 word paper to include classroom set up, most common teaching styles, average teacher salaries, hours and days of classroom instruction, subjects taught at different grade levels, etc.
What will the new service probability be : Annual demand for a product is 13,000 units; weekly demand is 250 units with a standard deviation of 40 units. The cost of placing an order is $100, and the time from ordering to receipt is four weeks. If this is done, what will the new service proba..
Discount firm that wants to open a new store on property : A real estate investor has the opportunity to purchase land currently zoned residential. If the county board approves a request to rezone the property as commercial within the next year, the investor will be able to lease the land to a large discount..
Impact customers overall impression of the business : A mystery shopper is someone who poses as a legitimate customer in order to provide an objective view of their shopping experience to a client. While shopping, please be sure to pay close attention to items that may impact a customer’s overall impres..
Quarterly change in the price per share of common stock : Over a five-year period, the quarterly change in the price per share of common stock for a major oil company ranged from 28% to 12%. A financial analyst wants to learn what can be expected for price appreciation of this stock over the next two years...
Terms of the seven primary characteristics of culture : Describe the culture you currently work in (or your most recent job or extracurricular organization), considering the culture in terms of the seven primary characteristics of culture (page 249 in your text). Discuss all 7 of these. Was the socializat..
What new ideas did you discover about the idea of community : Be the Change The following topic(s) will demonstrate what the discussion is about, but feel free to branch off or expand on the topics. In addition to this discussion, you will be asked to craft a 150 word reflection on what you have learned through..
What have you learned about your responsibility to others : Reflecting on Learning For your final assignment in this course, go back through your experiences in this course and in your Grantham experience so far. Think about the ways your course work has helped to make you a stronger, better informed individu..

Reviews

Write a Review

 

Operation Management Questions & Answers

  Terms of the contract

From the case study, the last TRDSS contract for K though L was signed as a fixed price incentive fee (FPIF) contract. The terms of the contract were as follows, all in US Dollars:

  Property secluded deep in the woods outside

Andy owns property secluded deep in the woods outside of San Francisco Bay Area. David, a trespasser, enters Andy's property and stumbles into a snake pit, which Andy had dug as a home for his loving pet snakes. It is full of thorny plants and disgus..

  Contrast the reactive and proactive approaches

Contrast the reactive and proactive approaches to forecasting. Give several examples of types of organizations or situations in which each type is used.

  What information should be shared with various partners

Which plan would you recommend? 2. Presumably, information about the new line has been shared with supply chain partners. Explain what information should be shared with various partners, and why sharing that information is important.

  Elucidate older quantity with the new order cost

The retailer is not using an order quantity of 500 units. An analyst observes that savings could be realized by using the EOQ. The manager says to forget about mathematics, he has a way of reducing the order cost to only $25/ order.

  Some people argue that the matrix structure

Some people argue that the matrix structure should be adopted only as a last resort because the dual chains of command can create more problems than they solve

  In common what are the qualitative pros and cons for

you were recently hired as the vp of logistics for the abc manufacturing company. this is a new position. during the

  A case of miscommunication in south america

You can also share with us some more principles and observations you know about cross-cultural communication.

  Estimate the production and productivity

A local market research firm has just won a contract for several thousand small projects involving data gathering and statistical analysis. In the past, the firm has assigned each project to a single member of its highly trained professional staff.

  Describe an orientation experience

Describe an orientation experience you have had or are familiar with that was effective (or ineffective) in aligning employee behavior with the assigned job.

  Discuss the competitive forces model in relation to amazon

Discuss the competitive forces model in relation to Amazon and its business strategies. Discuss profitabilty in relation to Amazon's business stratgey and model

  Role of money as determinant of persons satisfaction

What do you think is the role of money as a determinant of a person’s satisfaction at work and with life in general? Should organizations worry about this issue? Explain

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd