Reference no: EM131033785
Task 1: Identify market research needs
Management at Screws, Bolts and Nuts believe the first step to consolidating their position is to identify their market research needs. They have outlined several things they would like you to do on their behalf to help them understand their market research context:
- List the internal documentation that Screws, Bolts and Nuts ought to analyse to determine market their research needs
- Describe any procedures which could be used to analyse the documentation listed it above in order to determine their market research needs
- Outline the consultation options available to Screws, Bolts and Nuts that would help them to determine their research needs
- Identifying any relevant personnel within Screws, Bolts and Nuts with whom you could consult in order to determine research needs for the organisation
Once you have completed the previous activities, develop an annotated written report for k Management at Screws, Bolts and Nuts that summarises the information you have collected I. in the previous activities. Use your annotations to explain to the Management of Screws, Bolts and Nuts the project planning principles that underpin each of the activities you have undertaken.
Submit the document through LEARN as part of your portfolio of evidence.
Task 2: Stakeholder Consultation
Arrange a face-to-face, telephone or web interview with your trainer/assessor to conduct the role play to undertake consultation with a Screws, Bolts and Nuts employee in order to 1 consolidate your understanding of their market research needs.
You are to devise a set of questions that covers the following information:
- Policies or procedures developed by Screws, Bolts and Nuts that should be taken into consideration in your market research plan
- Any objectives they feel that the market research plan should achieve
- Any approaches to gathering information and data they believe will be useful
- Any constraints to the market research process they can see
During your consultation conversation, make notes of what the stakeholder says. Type your notes up along with each of your questions and submit them to your trainer through LEARN.
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