Identify untapped customer needs through open innovation

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Business Discussion Questions

1. You are a busy partner in a legal firm and an experienced secretary complains of headaches, drowsiness, dry throat, and occasional spells of fatigue and flu. She tells you she believes that the air quality in the building is bad and would like something to be done. How would you respond?

2. What opportunities and potential problems are posed by the formation of more than one coalition within an organization, each one advocating a different direction or alternatives? What steps can you take as a manager to make sure that dueling coalitions result in constructive discussion rather than dissension?

3. Sandra Holt, manager of Electronics Assembly, asked Hector Cruz, her senior technician, to handle things in the department while Sandra worked on the budget. She needed peace and quiet for at least a week to complete her figures. After 10 days, Sandra discovered that Hector had hired a senior secretary, not realizing that Sandra had promised interviews to two other people. Evaluate Sandra's approach to delegation.

4. Most organizations have been making greater use of teams in recent years. What factors might account for this trend?

5. Some people argue that the matrix structure should be adopted only as a last resort because the dual chains of command can create more problems than they solve. Discuss. Do you agree or disagree? Why?

6. A manager of an international chemical company said that few new products in her company were successful. What would you advise the manager to do to help increase the company's success rate?

7. As a manager, how would you deal with resistance to change when you suspect employees' fears of job loss are well founded?

8. How might businesses use the Internet to identify untapped customer needs through open innovation? What do you see as the major advantages and disadvantages of the open innovation approach?

Reference no: EM1362692

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