Identify the important attributes for your chosen product

Assignment Help Finance Basics
Reference no: EM131017892

The company that I chose is Apple Inc.

Using the same company you chose for your Week 2 assignment, choose a product or service the company offers on which to focus.

Identify the important attributes for your chosen product and select two key variables for your perceptual map.

Prepare a perceptual map for your chosen product/brand and using a minimum of seven competitors, rank each product/brand on the two variables based on how they are positioned in the consumers' minds.

Explain why you placed each competitor on its particular spot on the map, and how you might strengthen your chosen product/brand's position in the minds of the target market.

Create an 8- to 10-slide Microsoft® PowerPoint® presentation with notes including the following:

Develop a Summary slide.

Explain the target market (be specific and address all four segmentation variables - demographic, geographic, psychographic and behavioral).

Identify a Perceptual map.

Explain the Map placement.

Identify your references.

Reference no: EM131017892

Questions Cloud

What is the payback period : This is the only initial cost for the production. Pappy's is in a 30 percent tax bracket and has a required return of 15 percent. What is the payback period? NPV? And IRR?
Indifferent between holding the put or exercising : Suppose a stock price can go up by 15% or down by 13% over the next year. You own a one-year put on the stock. The interest rate is 10%, and the current stock price is $60. a. What exercise price leaves you indifferent between holding the put or ex..
What are the managerial implications of a correlation : What results in your departments seem to be correlated or related (either causal or not) to other activities? How could you verify this? What are the managerial implications of a correlation?
What are some key reports one can generate to measure : What are some key reports one can generate to measure the firm's financial performance?
Identify the important attributes for your chosen product : Explain why you placed each competitor on its particular spot on the map, and how you might strengthen your chosen product/brand's position in the minds of the target market.
Marginal after-tax cost of debt for scherr : Scherr's marginal tax rate is 40 percent. What is the marginal after-tax cost of debt for Scherr? (Assume annual interest payments.)
Explain voc and svoc and discuss their potential sources : Explain VOC and SVOC and discuss their potential sources as related to indoor air quality. Explain how the natural pollutants of radon and biological contaminants could potentially be found.
Activities help company with long-term sustainability : TPC is undertaking CSR activities in six thrust areas; are the processes and people involved well-defined for the six thrust areas? How far will these activities help the company with long-term sustainability?
Prepare the journal entry to record the appropriate payment : Prepare the journal entry to record the appropriate payment if the entire invoice is paid on July 8, 2016.

Reviews

Write a Review

 

Finance Basics Questions & Answers

  Find the expected market price per share

Suppose you are planning about purchasing a share of Kampfert Industries, which has a current market price of $31.60 per share. Kampfert's expects to pay a dividend of $2.37 per share next year.

  What will happen to the value of the mexican peso

If Mexicans go on a spending spree and buy twice as much french perfume, japanese tvs, english sweaters, swiss watches, and italian wine, what will happen to the value of the mexican peso?

  Suppose that the federal reserves balance sheet contains in

suppose that the federal reserves balance sheet containstotal assets with float appearing as an asset 600treasury

  Compute book value net worth per share if there is 50600

amigo software inc. has total assets of 891000 current liabilities of 240000 and long-term liabilities of 188000. there

  Your friend claims that he invested 5000 seven years ago

your friend claims that he invested 5000 seven years ago and that this investment is worth 38700 today. for this to be

  Determine the correct statement

Jordan wants to retire in 15 years when he turns 65. Jordan wants to have enough money to replace 75% of his current income less what he expects to receive from Social Security at the beginning of each year. Determine the correct statement

  How much should be invested in each group of stocks

Determine how much should be invested in each group of stocks in the hope of maximizing the return on the investments

  Explain role of cost measurement in maintaining the

explain role of cost measurement in maintaining the operating and capital budgets via variance

  What is his dollar gain

Tom Gettback buys 100 shares of Johnson Walker stock for $90.00 per share and a 3-month Johnson Walker put option with an exercise price of $105.00 for $2.00. What is his dollar gain if at expiration the stock is selling for $75.00 per share?

  What role does financial planning play for competitive firm

Can someone please provide some assistance with responding to the students Jacob's post below. The question the student answered was: what role does financial planning play for a competitive firm?

  What effective annual interest rate is being offered

If a borrower promises to pay you $1,900 9 years from now in return for a loan of $1,000 today, what effective annual interest rate is being offered? A. 5.26% B. 7.39% C. 9.00% D. 10.00%

  Summarizing the details of the investment

Write a two to three (2-3) paragraph summary in which you: Create a chart summarizing the details of the investment for both Bob and Lisa. Explain the results in terms of time value of money.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd