How would you make a decision about future placement

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1. Suppose you are a brand manager for Lean Cuisine. How can use text mining of tweets on new products to predict the future success of new products?

2. Suppose that on the same day the Sofia Vergara Diet Pepsi ad with David Beckham aired on two different shows. How would you make a decision about future placement of the ad on the same two TV shows?

Reference no: EM131380731

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