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You are the owner of a new sporting goods store in Anytown, U.S.A., and have purchased the rights to be the "official sporting goods supplier of local team".
How will you BEST leverage your sponsorship to promote your organization to the Bowling Green community?
Tell me how you will use the marketing mix, as well as the promotions mix, to best maximize your sponsorship investment.
The paper is related to sports sponsorship. This paper also highlights the requirement of the new policies and procedures related to sports sponsorship. This paper has been prepared in Microsoft Word Document.
Construct an implementation strategy for your hypothetical company in which you specify the essential activities and responsibilities. Include a timetable for completion of
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Analyze the types of consumers who will be drinking your beverage in demographic terms (i.e., age, education level, income, gender, ethnic group, etc.). Support your analysi
The marketing plan will be developed during the course of the of the lectures, each with element of the marketing plan constructed by applying the theory from the chapters i
Analyze the results. Be sure to consider the respondents' self-reported brand preference and the choice in the taste test. Assess the implications. How can a marketer use th
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