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The dynamics of international business have been dominated by the TRIAD. In recent years, many TRIAD based MNE's have sought to improve their global competitiveness by reducing cost and sub-contracting to low cost economies. The resulting growth of global markets and complex global supply chains has significantly impacted the dynamics of international business.
Other economies around the world are also set to emerge within the next few years and hence contribute to the current changes underway. Global dominance of the TRIAD and the MNE's within it is also changing
The Task
Your assignment task is to critically assess:-
1. How the TRIAD economies have evolved and dominated patterns of international business. Your answer should characterise the evolution of TRIAD economies andhow TRIAD economies have sustained their dominance in increasingly global markets.
2. How emerging economies have evolved and are now challenging TRIAD dominance. Your answer should characterise current international business dynamics resulting from the rapid growth of global supply chains andfactors which could impact future patterns of international business.
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