Reference no: EM131037859

Marketing

Relate many examples from chapter 14 to the article in the link under Netflix and China.

Chapter 14: Select an Approximate Price Level.

https://www.forbes.com/sites/greatspeculations/2016/01/13/netflix-is-now-global-but-is-chinas-market-key-for-its-international-success/#4fb9f00d27a8

Question: After carefully reading the article, write in detail about how the material covered in the article is related to three chapters chosen from those covered in the syllabus after chapter 9 (so not chapter 9). You should devote at least one and a half pages to each chapter and explain your answers in detail. Thus, you should have a substantial discussion related to each of these three chapters. In addition, the chapters you select must be from three of the four Ps (i.e., Product, Price, Place, and Promotion). So, for example, you can't choose both chapters 10 and 11, as they both cover the same P (i.e., Product). Note: you should assume that I have read the article and therefore, you should be focused on the task required in this question (i.e., how the material covered in the article is related to the three chapters you have chosen) and not on summarizing the article.