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Complete the following for your marketing plan: Determine the pricing strategy you will employ along with your justification. Perform a breakeven analysis to determine how many customers you will need to make your business financially viable. Outline your distribution strategy. Determine if there are additional channels you should pursue and why. Prepare your integrated marketing communications plan. Discuss the key themes of your campaign and link them to how your business, service, or product will satisfy your target market needs. Describe each element of the promotional mix in detail and explain how you will integrate the different elements of your promotional mix toward the target market using the key themes. This includes the following elements: Advertising Public relations Sales promotion Personal selling Direct marketing Interactive marketing Develop an implementation schedule for your marketing plan. Outline the time frame for the different media campaigns and specify milestones. You should outline who will be responsible for each action item and how you will track the deadlines to ensure the plan stays on schedule. Explain how you will evaluate the effectiveness of your marketing plan. Discuss the use of a marketing dashboard and provide a sample dashboard for your plan. By Tuesday, March 10, 2015 submit a 5- to 6-page paper written in APA format.
What is the expected payoff for actions A1 and A2 above? What would be your recommendation?
elements of an appraisal systemshow elements of good appraisal systems in the assigned discussion cluster.evaluate the
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Determine which presidential candidate will be best for corporate America. In other words which candidate poses the greater risk to businesses.
Examine the use of data-mining in reaching specific gaming audiences. How might the data collected be used as a marketing tool? Is the process of assembling profiles on customers ethical?
Joy steals a check from Kyle, forges his signature and transfers the check to Loco Loans, Inc., for value. Oblivious that the signature isn't Kyle's, Loco Loans presents the check to Metro Bank the drawer which cashes the check
there are numerous articles that deal with legal and ethical pitfalls related to misinterpretation lack of reliability
Illustrate what are the components of a common marketing plan. Explain why is it important have a strategic marketing plan. Elucidate how does the type of product or service affect the marketing strategy.
Given what you've learned from past leaders, your life purpose, and your core values, what are your beliefs about leading and motivating people?
What are some typical myths you may have of managing people, and what are the realities and Do these realities support or refute the myths?
Explain and Complete the assurance of learning exercise 3D on page 87 of the course textbook. In addition to completing steps 1-3, summarize your finding in a two page
organizational structure culture and changefind the main types of traditional and horizontal organization structure.
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