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Paper 1) Ethics and CSR and Marketing Strategy (2pages Max), Describe the means by which a company (other than Honest Tea) engages in CSR and how it derives strategic benefits from its efforts.
Paper 2) Personal application Marketing paper (One and a half page), How would you describe the Value chain for Procter and Gamble? What do you think are Procter and Gambles core competencies?
Paper 3) Based on this week's readings do you feel Procter and Gamble is doing enough in terms of fulfilling its CSR? What additional initiative might you suggest to Procter and Gamble, in this regard?
Choose two brands of shampoo.
Discuss the firm's activities outside the U.S. and identify which economic concepts, such as comparative advantage, apply to your firm.
Home Grocery Delivery Service
write a 750- to 1000-word paper that describes the importance of blue ocean strategy and identifies a product or
1- what lessons can the bank learn from its online banking operations?2- what are the costs and benefits of having
economists have long argued that free trade produces gains for all countries that participate in a free trading system
Explain Important information about Website Critique and what are your thoughts on their performance in the following areas
reflect on the readings for this module as well as those from previous modules when you consider this modulersquos
marketing report this report will give you the opportunity to evaluate the marketing concepts employed by an existing
Should a marketing manager or a business refuse to produce an "energy-gobbling" appliance that some consumers are demanding? Should a firm install an expensive safety device that will increase cost but that customers do not want? Are the same princip..
imagine you are an executive for bp and you are preparing a presentation for the board of directors about the
1. Facebook was designed as a C2C web site. It has had to adapt to being a B2C as well as a C2C web site. Do you feel it is now effective for businesses to use Facebook to promote their business? Whats your experience been with businesses usin..
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