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1. How do marketers pretest their ads? How do they posttest ads?
2. What is media planning? How do media planners use reach, frequency, gross rating points, and cost per thousand in developing effective media schedules? What are continuous, flighting, and pulsing media schedules?
Describe the target market for your product and Using secondary research sources describe the industry and major competitors
submit a 1000-1250-word paper that identifies and analyzes various elements both legal and ethical as they apply to
Define Defamation of Character and find a defamation case and write a brief summary detailing how the five criteria were applied to determine defamation
question 1case studythe virgin group the virgin group is one of the worlds most recognised brands. conceived in 1970 by
How do you view the future of social media-and social media marketing? Write a description citing three or four trends or developments you think may evolve ove the next decade?
Applying Organizational Behavior Theory
What are the legal and regulatory ramifications of operating an e-Business?
Describe the products (goods and services) that interest these youth markets
Identify an example of each of the following: odd-even pricing, prestige pricing, price bundling, and captive pricing
To achieve M1, you need to demonstrate effective approach in selecting data sources and data collection methods for the proposed market research for A2D Ltd.
Thinking back to the "blockbuster mentality" (selling lots and lots of content by banking on more formulaic or conventional messages), how does the documentary shows that product placement and brand integration play a part in this phenomenon
What would you consider an authoritative source? If you are shown an article without being told the name of the author or the journal, how you will be able to judge the quality of the article
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