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Consider Porter's values chain and the holistic marketing orientation model what implications do they have for marketing planing ? How would you structure a marketing plan to incorporate some of their concepts
identify a company with which you are familiar. this could be your place of employment a car wash a yard service
Despite its previous success of direct sales in the 1990s, Dell decided to offer its PC/laptop models through Wal-Mart, Best Buy, and other retailers in 2007. Compare the trade-offs between a centralized direct sales model with the indirect sales mod..
Assume that before the formation of the European Union, the lowest-cost source of supply for a certain product consumed in France was the United States. Explain the basis by which, after the EU was formed, higher-cost German producers could have repl..
The importance of behavior control in your restaurant organization. For example, how much of you and your managers' time is spentdirectly supervising employees
What does it mean to put earnings at risk? List the potential costs and benefits of placing a substantial percentage of pay at risk for all employees in the following types of organizations:
What is meant by an “agency cost” or “agency problem”? Do these interfere with maximizing shareholder wealth? Why or why not? What mechanisms minimize these costs/problems? Are executive compensation contracts effective in mitigating them?
Analyze how the value of a loyal customer (VLC) will change if the average customer defection rate varies between 15 and 40 percent (in increments of 5 percent) and the frequency of repurchase varies between three and nine times per year (in incremen..
Discuss why polls can produce misleading results. Provide and explain at least three separate reasons and provide an example of a Presidential election where polls predicted the wrong winner.
Describe the type of Performance Appraisal / Performance Management system you currently (or in the recent past) have been exposed to. Use terminology and material from the text to classify/define/discuss the system. How did/do you react to the sys..
What impact will market commonality have on competitive responses in the auto industry? What strategic actions and/or responses might occur as a result of your answer to question 1? Can Hyundai be identified as a late mover? If so, why? If you deter..
Regulating banks and savings and loans differently (specifically limiting the amount of interest that a savings and loan can offer to potential savers) causes:
Decribe the concept of Six Sigma and the levels. How will this impact the TQM/CQI process in the U.S. Healthcare system if adopted?
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